Email Marketing
The Very Best Time To Send Email Campaigns
The optimal time for you to send out your email marketing campaigns (or blasts) may be much different than what you imagine. Instinctually, you may feel that your subscribers are more likely to read emails in the early morning, before their business day starts. But readers rarely behave the way you expect them to (or the way you…
Read More »The Difference Between a Blog and a Newsletter
…and do you need both? If you’ve been publishing a newsletter every month for years, you’re probably wondering if you also need a blog. If you’ve been blogging, you may have asked yourself if you should also be sending out a newsletter. What’s the difference between a blog and a newsletter, anyway? When you look…
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