ATTRACT YOUR IDEAL CLIENT BLOG


Difference Between A LinkedIn Article and A LinkedIn Update, betsy kent, bevisible, be visible

The Difference Between A LinkedIn Article and A LinkedIn Update

By Betsy Kent | May 2, 2017

Our favorite business-to-business social media site, LinkedIn, has made a lot of changes over the past few months. The most obvious changes are in the basic layout. They’re working hard to make the platform more intuitive and user-friendly. (Being bought by Microsoft doesn’t hurt!). If you use LinkedIn to share your blog content and get…

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List of Overused Words, betsy kent, bevisible, be visible

My Top 10 List of Overused Marketing Words (& What to Use Instead)

By Betsy Kent | Apr 18, 2017

Every now and then I find myself using a word that really annoys me when other people use it! I’ve tried hard to banish what I consider overused marketing words from my website, my speaking and my blogging. But sometimes it’s really difficult to find the perfect alternate word that has the same meaning or even sounds right…

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Christine Luken, Money Is Emotional, Be Visible, Betsy Kent

Getting Totally Clear About Your Ideal Client Opens Up New Opportunities (True Story)

By Betsy Kent | Apr 4, 2017

If you read my blogs, you may have noticed that I’m obsessed with how getting totally clear about your ideal client is the key to a profitable and sustainable business – and one you love, too. Real quick, here’s how this all started for me: A few years ago, I launched an online course called Blog…

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People Visiting Your Website From Their Phone, betsy kent, bevisible, be visible,

How To Find Out If People Are Visiting Your Website From Their Phone

By Betsy Kent | Mar 22, 2017

I just got back from a whirlwind week in New York City. The occasion was my 14-year old niece’s first visit to the Big Apple. Having lived there for many years, I am the perfect NYC tour guide. And a perfect NYC tour guide spends a lot of time in the subway. This is cool:…

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5 Things You Can Do To Eliminate Confusion on Your Website

By Betsy | Feb 21, 2017

When I first got started in the Internet marketing biz I heard someone utter a profound statement about how important it is to eliminate confusion on your website. It has been my mantra ever since: Confusion Wins Over Persuasion Every Time It means this: no matter how beautiful your website looks or how masterfully you’ve created your content, if…

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3 Reasons Why It’s So Hard To Identify Your Ideal Customer

By Betsy Kent | Jan 30, 2017

Hello, brave entrepreneur! Today, I’m going to give some really good reasons to stop what you’re doing and identify your ideal customer. Over the past 12 years, I have worked with tons of different types of businesses. Consumer packaged goods, dentists, coaches, consultants, other agencies, and the list goes on. In nearly every case, these businesses…

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fake phone call trick, be visible, blogging, betsy kent

The Fun Trick That Will Get You Blogging Again

By Betsy Kent | Jan 11, 2017

    I hope you had a great holiday season. I had a wonderful time going to all kinds of parties and events in my new town of Covington, Kentucky and nearby Cincinnati. People here love to celebrate! So, how’s business? Lots of folks I’ve been talking this week are in the midst are figuring out how…

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tips for 2017, betsy kent, be visible

This is Not a List of Tips for 2017

By Betsy Kent | Jan 3, 2017

  Every year when January 1st rolls around the internet simply explodes: How to be healthier this year, How to be wealthier this year, You must follow this advice, Don’t ever follow this advice, How to break free of your insecurities, How to make resolutions, Don’t ever make resolutions, and, of course, How to do…

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blogs findable on Google, Betsy Kent, Be Visible

Lost in Space? 5 Great Tips To Make Your Blogs Findable On Google

By Betsy Kent | Dec 14, 2016

Do you find yourself wasting valuable time writing blogs and then they just sit there on your website and do nothing for your bottom line? Well, guess what? They can be powerful marketing tools – and there’s a lot you can do to make your blogs findable on Google and get the sales process going while you’re working on other…

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Do this one thing and you'll love your website, be visible, betsy kent

Do This One Thing & You’ll Love Your Website

By Betsy | Nov 29, 2016

Do you love your website? One of the biggest issues that people come to me with is that they want to love their websites. But they don’t. Some of them even say they hate their site. It’s not always that they hate the the design. It’s not about the colors or the photos. In reality, those…

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