Betsy Kent's Blog - Just Ask Betsy

Instant Social Media Packages Now Available!

By Betsy Kent | Apr 3, 2009

Be Visible Associates is proud to announce the introduction of our newest service: The Instant Social Media Package Get your business on: Facebook Twitter LinkedIn Your Own Blog and have it all work together for you! Training included. Call us today!

What is Be Visible Associates doing? New Websites, E-Commerce, SEO, and more!

By Betsy Kent | Apr 1, 2009

In spite of the economy we began quite a few new projects in March: New website: Upscale furniture store Internet marketing program: High end invitation company E-Commerce site: Children’s coat manufacturer SEO content pages: National frozen seafood producer Internet visibility program: NYC construction consultant Because Internet marketing is relatively low cost and is highly trackable.…

Twart Tweeting!

By Betsy Kent | Mar 5, 2009

If you are a business person and you use the Web, you are probably 1. using Twitter 2. wondering about Twitter 3. trying to ignore Twitter 4. scared of Twitter This week I’ve had the privilege of talking to groups of business people about Twitter and its value to their businesses. Everyone seemed to fit into categories 2…

What is Twitter Good for?

By Betsy Kent | Mar 3, 2009

If you are a business person, you are either using Twitter, thinking about using Twitter, wondering about Twitter, or are scared to death of Twitter! So, what’s it really good for? Here’s my list…I welcome additions! Lets you promotes article, blogs, videos, papers, and anything else you have published. Tells the world that you are…

What’s the intrinsic value of what you are selling?

By Betsy Kent | Feb 19, 2009

I was listening to Lynda Resnick this morning on WNYC (she’s a pro marketer and the owner of POM Wonderful amongst other things). She had some intriguing things to say about how businesses, large and small, can survive the economic crises. She said that businesses can stay ahead of the curve by tailoring their message,…

Don’t Give Up!

By Betsy Kent | Feb 13, 2009

We are living in strange times. Turn one direction and the recession stares you in the face (I’m noticing more and more empty stores in Soho). Turn the other direction, and you ask yourself “What recession?” (I stood in line at CVS for 15 mins the other day). BIG Research did a study for Stores Magazine this…

Test, Analyze and Act!

By Betsy Kent | Feb 10, 2009

If you’re a business owner, it’s likely that you want the world to know that you are the best at what you do. You know that your competitors are using Google to market their services, but would it work for you? The answer is: maybe. The secret is: you can test it very quickly and…

Internet Marketing helps businesses survive economic crisis

By Betsy Kent | Jan 26, 2009

It’s hard to ignore all the bad news out there. But two recent articles tell me that not only am I in the right place but that my clients are, too. From the New York Times: Most retailers, online and offline, appear to be feeling the pain from the rotten economy. But, of course, even…

How and Why to use Twitter

By Betsy Kent | Dec 16, 2008

Lots of people ask me why they should be using Twitter. The New York Times published a great blog about using Twitter for your small business. And here is a terrific video called Twitter in Plain English. Twitter seems to be a great way to communicate…and I want my clients to do more of that. But, keeping…

Just Breathe

By Betsy Kent | Nov 26, 2008

If you pay attention (or even if you are not paying attention) images of soup kitchens and men in suits and top coats selling pencils on the sidewalk dance around in your head (instead of sugar plums this year). And, as a business person, you may be tempted to hold your breath and hyperventilate your…

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