ATTRACT YOUR IDEAL CLIENT BLOG


Social Media Tools Review – Hootsuite, WiseStamp, & Shortstack

By Betsy Kent | May 22, 2012

Social Media Toolkit Tuesday – 5/22/12 It is easy to become overwhelmed by the seemingly limitless choices of social media tools available to you. Assuming your schedule is as busy as mine (if not more so), who has the time to learn yet another tool? At Be Visible we try and test new tools all…

Read More »

Social Media Tools: PinReach, Tweepi, and SocialMention

By Betsy Kent | May 15, 2012

Toolkit Tuesday – 5/8/12 It seems as if every day a new Social Media tool is introduced that promises to make your life a lot easier, your community-building a lot more effective, and your analytics more precise. There are a lot of great tools out there but it could prove to be a full time…

Read More »

Social Media Tools: DiggDigg, PicMonkey, and TweetChat

By Betsy Kent | May 15, 2012

Toolkit Tuesday – 5/15/12 It seems every time you turn around these days there’s a new Social Media tool that promises to make your content more compelling, your online community more inspiring, and your on-and-off-line life easier. Keeping up with Joneses when it comes to Social Media proves not only to be time-intensive but downright…

Read More »

How to Create a Pinterest Account for Your Business

By Betsy Kent | Apr 30, 2012

Update: Pinterest now offers Business specific accounts. If you have already created a Pinterest account please see our new blog How To Convert to a Pinterest Business Page. The information below still provides accurate information on how to optimize your Pinterest Business account.  In my last blog “What is Pinterest and Why Should You Care” I explained why…

Read More »

What is Pinterest and Why Should You Care?

By Betsy Kent | Apr 19, 2012

  Recently I’ve been getting a lot of these kinds of questions from my clients: “What is Pinterest?” “Who’s using it?” “Should my business be there?” And the most frequent one: “Another Social Network to worry about…really?” What is Pinterest? An easy way to understand Pinterest is to think about it in a “real world” way,…

Read More »

4 Reasons Why Your Business Needs To Be On Google+

By Betsy Kent | Apr 7, 2012

Google+ is Social Media’s sleeping giant. Claiming over 100 million users, this Google product is quickly being integrated into every aspect of Google’s service offerings – from search to Gmail to Google Places and everything in between. Yet lots of users still perceive Google+ as a ghost town, citing that their friends aren’t there to…

Read More »

The Basics of Facebook Interest Lists

By Betsy Kent | Mar 21, 2012

What is a Facebook Interest List?  Facebook continues to roll out new features (the big one is Facebook Timeline) and Interest Lists are one of the latest. Interest Lists are Facebook’s way of de-cluttering your newsfeed. You will now be able to categorize the Pages and people you “like”, “follow”, and “subscribe to” into different groups.…

Read More »

The Anatomy of a Facebook Timeline

By Betsy Kent | Mar 16, 2012

The Anatomy of a Facebook Timeline Facebook is replacing Business Pages with Facebook Timeline for Business. In order to help with this transition to Facebook’s latest change I’ve broken Timeline for Business into a few simple steps. Your Facebook Timeline will be the first page the public will see (fans and non-fans) so you’ll want…

Read More »

Facebook’s Timeline & What it Means for Your Brand

By Betsy Kent | Mar 1, 2012

This article, written by Karen Lewis of Simply Amusing Designs, appeared on March 1, 2012. It’s a simple overview on the big changes that will affect Facebook Pages on March 30. Karen is a great designer and a really smart cookie and I think you will find this explanation very easy to understand. You can link…

Read More »

What Facebook Can Tell Us about Our Country

By Betsy Kent | Dec 4, 2011

I manage many different Facebook Pages for my clients. For one client in particular (a consumer packaged goods company) every now and then a status update generates comments that really touch my heart. I want to share some them with you: “Fill in the blank: All I want for Christmas is __________________________.” Peace of mind…

Read More »