Twitter Beyond Business

I was very fortunate last week to attend The Cool Twitter Conference in Brooklyn at TheMoCADA (Museum of Contemporary African Diasporan Arts).

I have attended a lot of Social Media Conferences lately, and at this one I spoke about how Social Media is changing the way businesses do business with each other. This conference really stood out as being something uniquely special.

Instead of the attendees being mostly from the business sector as is usually the case, there were people there using Twitter and Social Media in many inventive ways beyond business. Here are some of the speakers and what they are using Twitter for (follow them!):

@fourthfiction (Constantine Markides) Fourth Fiction is a blog-based literary reality show in which 12 contestants, writing pseudonymously, compete to complete a novella. What a brilliant idea! Follow him and see what happens.

@lifes_dash (Michele Mattia) Life, Career & Business Strategist. Writer. Lecturer. Guest Speaker. Motivator. Professional Observer. Michelle is a successful businessperson who is now teaching people how to use Social Media to create their personal brand. Michelle has more energy than ten people combined and creates a daily email that always inspires me.

@brooklynda (Brooklyn District Attorney Charles J. Hynes & staff) The Brooklyn D.A. sent nine people to the Cool Twitter Conference including Mary Hughes, Confidential Assistant to the District Attorney who spent many sleepless nights learning how to master Twitter. The office has embraced Social Media in revolutionary ways from tweeting about domestic violence prevention and ways to prevent identity theft, to helping to keep kids out of gangs. Crime Prevention rather than strictly enforcement is their goal and they are doing it in new and innovative ways.

@akilaworksongs (April Silver) April is a PR and Communications professional, but she is so much more. In addition to using Social Media to promote her many clients in music and the arts, she also uses it as a platform from which to share and discuss “good news about colored folk” (and the discussions often get very heated indeed!)

Think about how you can use Social Media in creative ways. Got any great non-business Tweeters to add to the list? Send them my way!

Betsy Kent

Betsy Kent

I work with ambitious entrepreneurs and businesses to uncover exactly who their ideal customers really are, what they want more than anything else in the world, and the perfect words to use on their websites, in their marketing, and when they talk about their business. I've guided hundreds of clients through my signature process and formula, and as a result, they’ve generated hundreds of thousands of dollars in new business revenue with more ease and confidence than ever before.

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