Posts Tagged ‘Twitter’

3 Ways To Handle Social Media Marketing During A Disaster

In the aftermath of the attacks in Paris this past Friday, I made a decision to step back from social media marketing for a few days. It felt uncomfortable to be promoting my business while the western world was in shock. Unfortunately, there have been countless times in the past few years when I have felt…

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The 5 Best Content Marketing Tips of September 2015

Hey all you fledgling (and experienced) content marketers out there! I’m talking to you – if you fit into any of these categories: you have a website, you use social media marketing, you write a blog, or send emails to promote your business. So…that’s pretty much everyone who landed on this blog post.   At the beginning…

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The 5 Most Valuable Social Media Tips From Feb. 2015

  Greetings from the winter wonderland of Sag Harbor, NY. I’m using this opportunity to stay inside and pull together most useful social media tips that came across my screen in February, just for you!   Social media is fast-moving and rapidly evolving and if you don’t keep up, your marketing will suffer. It’s part of my…

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How To Take A Break From Social Media Marketing

  Everyone deserves a break once in a while, right? But what happens when you want to take a break from social media marketing but your business can’t? You automate!   By automating I don’t mean “set-it and forget-it.” What I do mean is to take advantage of some of the easy tools out there that are…

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I Don’t Do Twitter

    That’s not me talking. I do do Twitter. I love Twitter. But if I had a quarter for every time I’ve heard an entrepreneur say “I don’t do Twitter” I would be, well, richer!   I’ve been using Twitter for a long time. And when I first started, it did take me a…

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How to Update to the New Twitter Design in 4 Easy Steps

In a surprise move a new Twitter design for all profile pages was just launched. It features a header image similar to Facebook’s Timeline cover photo. We highly recommend updating your profile to this new design for 3 reasons: To make sure all of your online profiles are consistent with your branding. To ensure that…

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5 Easy Ways To Use Images To Market Your Business

Social Media marketing has a new darling: Images! It’s not that brands haven’t been using all kinds of photos and artwork all along, but suddenly the power of images to create engagement is really being embraced. With Pinterest bcoming the third largest social network practically overnight, and brands on Facebook seeing success with all kinds…

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The Social Media Dilemma for Businesses

  Every week I speak to business people who are facing the same dilemma. They keep hearing that they should be using Social Media* for Business, but they have no idea WHAT that really means. Facebook? Twitter? YouTube? Blogging? And even if they did know HOW, they don’t know WHEN they’d have the time for it. And…

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Word of Mouth Marketing for Local Businesses

It’s very exciting that Be Visible Associates’ client Dr. Michael Sinkin was featured in print and web in the New York Daily News yesterday. The article is about how small businesses are seeing success by using Social Media marketing. Dr. Sinkin has increased his practice by using Facebook, Twitter and Blogging. Don’t think a sole…

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Twitter Crushes…Love in 140 Characters

I have a client whose Twitter account I manage. For this account, I need to pretend that I’m a man. That has led to two interesting issues: for one thing, I’ve discovered that guys tweet differently than women, and for another thing, it turns out that I make a very charming guy! At the start,…

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