Posts Tagged ‘Social Media Marketing’

Social Media Tools: PinReach, Tweepi, and SocialMention

Toolkit Tuesday – 5/8/12 It seems as if every day a new Social Media tool is introduced that promises to make your life a lot easier, your community-building a lot more effective, and your analytics more precise. There are a lot of great tools out there but it could prove to be a full time…

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Social Media Tools: DiggDigg, PicMonkey, and TweetChat

Toolkit Tuesday – 5/15/12 It seems every time you turn around these days there’s a new Social Media tool that promises to make your content more compelling, your online community more inspiring, and your on-and-off-line life easier. Keeping up with Joneses when it comes to Social Media proves not only to be time-intensive but downright…

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4 Reasons Why Your Business Needs To Be On Google+

Google+ is Social Media’s sleeping giant. Claiming over 100 million users, this Google product is quickly being integrated into every aspect of Google’s service offerings – from search to Gmail to Google Places and everything in between. Yet lots of users still perceive Google+ as a ghost town, citing that their friends aren’t there to…

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The Social Media Dilemma for Businesses

  Every week I speak to business people who are facing the same dilemma. They keep hearing that they should be using Social Media* for Business, but they have no idea WHAT that really means. Facebook? Twitter? YouTube? Blogging? And even if they did know HOW, they don’t know WHEN they’d have the time for it. And…

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Do You Hate Social Media?

As a Social Media expert I am frequently referred to businesses that need my help. I work with large companies, online retailers, and marketing agencies. But I have many clients that fall into the “small but successful”, category, too. And, the majority of these “small but successful” businesses are owned by really smart, really fearless,…

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Word of Mouth Marketing for Local Businesses

It’s very exciting that Be Visible Associates’ client Dr. Michael Sinkin was featured in print and web in the New York Daily News yesterday. The article is about how small businesses are seeing success by using Social Media marketing. Dr. Sinkin has increased his practice by using Facebook, Twitter and Blogging. Don’t think a sole…

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Simply Put: How to Really Use Facebook Page Insights

With Facebook Business Pages, unless you are running ads, you don’t get a ton of data to work with. However, Facebook is starting to deliver more analytics (called Insights) on status updates for Page owners. Here are some tips on how to use them: Create an Editorial Calendar: Since I recommend that brands and businesses shouldn’t post…

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Simply Put: Why Businesses (Should) Love Facebook

Businesses and brands should love Facebook. Why? Because Facebook enables companies to talk to the people who are actually interested in what they have to say. The old school of advertising was this: Blast out a message to an audience defined by geography and media consumption habits and pray you reach the right people at the…

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Social Media Marketing: The Cool Brand Factor

How brands and businesses use Social Media has everything to do with how the decision makers use Social Media themselves. People in business who have grown up using Facebook, for example, understand that the Social Media is not just a useful tool, but it’s the way people define themselves in front of their peers. And…

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Twart Tweeting!

  If you are a business person and you use the Web, you are probably 1. using Twitter 2. wondering about Twitter 3. trying to ignore Twitter 4. scared of Twitter This week I’ve had the privilege of talking to groups of business people about Twitter and its value to their businesses. Everyone seemed to fit into categories 2…

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