Posts Tagged ‘Be Visible Associates’

Hashtags – The Do’s and Dont’s

#HashtagsAreEverywhere. You may have even noticed that many TV commercials are now showing hashtags (like #OldNavy) and networks themselves are now embedding hashtags (i.e. #NBC) right into their normal programming – but to what end? Hashtags are being used on many Social Networks; but on Twitter, where they originated, hashtags are used to build a…

Read More »

Social Media for Business Owners

An Interview with Elizabeth Beskin of 5th Avenue Digital Social Media marketing can sometimes be a dilemma. How much time and energy should be invested? It is an ongoing question especially for businesses that have flourished and grown without Facebook, Twitter, etc. Many of our clients at Be Visible fit into just that profile. Meeting…

Read More »

How to Update to the New Twitter Design in 4 Easy Steps

In a surprise move a new Twitter design for all profile pages was just launched. It features a header image similar to Facebook’s Timeline cover photo. We highly recommend updating your profile to this new design for 3 reasons: To make sure all of your online profiles are consistent with your branding. To ensure that…

Read More »

How To Use Facebook Offers for Business Pages

In May of 2012, Facebook introduced a new feature for Facebook Business Pages called “Facebook Offers.”  We read a lot of articles about the success of Offers, but the feature seemed to only be available for brick and mortar retailers. As of last week Facebook Offers became available for all Pages with 400 or more fans. So,…

Read More »

How to Use Promoted Posts to Rock Your Facebook Page

In May 2012 Facebook announced a new advertising option for brand and business Pages, the “Promoted Post”. You may have noticed that last winter Facebook significantly reduced the percentage of fans that see your Page updates. Now, when you post a status update on your Page it will be served up only to approximately 16% of…

Read More »

5 Easy Ways To Use Images To Market Your Business

Social Media marketing has a new darling: Images! It’s not that brands haven’t been using all kinds of photos and artwork all along, but suddenly the power of images to create engagement is really being embraced. With Pinterest bcoming the third largest social network practically overnight, and brands on Facebook seeing success with all kinds…

Read More »

Why Your Business Needs a Mobile Website

Have you looked at your company’s website on a smartphone or tablet lately? Chances are you may find that the experience is, well, not very good. You’d be hard pressed to find a business these days that doesn’t have some kind of website (unlike 5 years ago when I started in this industry), but invariably…

Read More »

From #BeHere to Be Visible

I’ve been employed at Be Visible Associates as a digital media strategist since March 1st of this year. This post is about how I came from small-town Delaware and with the advent of Social Media was able to help grow businesses. Go back in time a little bit to a conversation with my father who runs…

Read More »

Pinterest for Business: Building Your Community

By now, you’ve probably heard about the visual pinboard social networking site Pinterest and how it’s changing the way brands interact with and market to their online communities. If you’re employing Google Analytics you may even have noticed that Pinterest is starting to garner your business decent referral traffic. But how can your brand take advantage of…

Read More »